Guest Post - Today's host is Roger Collings, who looks at the recent Google algorithm change.See How To Become a guest author on Spice Up Your Blog.In April, Google launched the Penguin algorithm aimed to detecting and filtering out websites and blogs classified as ‘spam’ from its search results. A month later, Google released an update to the Penguin algorithm to identify and blacklist websites which violate its quality guidelines.
While implementing Search Engine Optimization (SEO) is a standard practice for websites and blogs, the Penguin update is aimed at scrutinizing over optimization and spamming. As a blog owner, if you’ve adopted over-optimization techniques, there’s a good chance that the Penguin update has already hit your blog.
Let’s try and understand what is the Google Penguin update and how does it affect you and your blog?
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